![]() A comprehensive list of seeds yields the most data. The tools for collecting keyword research rely heavily on a seed list - your choice of words that consumers search on. In this post, I’ll cover four steps: seeding keyword research, collecting the data, organizing the data in my free keyword analysis template, and analyzing it to understand intent and demand. Keyword research is the process of determining the demand to adjust your supply. The words that people input into Google and other search engines represent the demand. Every word on your site represents keyword supply. Think of keyword research in terms of supply and demand. “ Part 2: Understanding Search Engines,”.This post is the fourth installment in my “SEO How-to” series, following: Keyword research is a search engine optimization tactic to identify the words and phrases of consumers who are looking for the types of products and services that your company sells.
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